Mobile phones even the non smart phone, bargain basement phones may soon have Facebook technology built in to the SIM card. Then Pocketnow reports a HTC phone with Facebook button.  These are reasons why Facebook can’t be ignored by Small and Medium Businesses, who are focused on and sell directly to consumers.  This is a great move by Facebook to get more in the face of their users for more of the time, and when better than when they are on the move.

So why is this great:

• the more data (favourite shoe shop, restaurant, football game) you have on more people the better targets you can provide for you advertisers
• if you have Facebook there in front of you on your mobile, you are more likely to use it to check what your friends think, about issues, products and places – your issues, products and places!
• finally they are locking the competition out  – Google, Twitter etc, from some of people’s eye ball time.

.